by Dan Williams | May 16, 2022 | Blogs, Exercise, Exercise Philosophies, For Fitness Professionals, Health, Improving Athletic Performance, Programming
Have you considered how your menstrual cycle impacts exercise? Or how exercise impacts your menstrual cycle? You should. Different forms of exercise are best suited to different stages of your cycle. In this article, we will teach you how to match up your stage with...
by Dan Williams | May 7, 2022 | Blogs, For Fitness Professionals
Our clients tend to rise to meet the standards we set for them. As Fitness Professionals, this accountability is one of the most powerful tools we have to effect change. Holding high standards of movement quality builds respect and delivers results. But just as our...
by Dan Williams | Apr 25, 2022 | Blogs, Business, For Fitness Professionals
Sometimes as Fitness Professionals we need to take our own advice. The things we say to our clients can also be great advice when we’re trying to build our businesses. In fact, it’s a useful thought experiment. Are you facing a seemingly insurmountable problem?...
by Dan Williams | Mar 28, 2022 | Blogs, For Fitness Professionals, Psychology
As fitness business owners, we need to accept that a lot of our clients and members are constantly looking for excuses to stop exercising. Now for many of us, this is really hard to understand. We know how good exercise is. We personally experience the improvements in...
by Dan Williams | Mar 25, 2022 | Blogs, Business, For Fitness Professionals
A lot of Personal Trainers feel like they become qualified with a sound knowledge of fitness, but feel completely in the dark when it comes to running a fitness business. Here are some ways to fast track your business development. 1) Podcasts: Immerse yourself in...
by Dan Williams | Mar 12, 2022 | Blogs, Business, For Fitness Professionals
For a fitness business owners, increasing the number of clients and members you have over time is a constant stressor. And while attracting new people to the business is definitely part of the equation, retaining existing clients is more important. Imagine if you’d...
by Dan Williams | Feb 12, 2022 | Blogs, Business, For Fitness Professionals
With recent changes in social media advertising, and declining trends in certain social media usage, Google should be demanding more attention from Fitness Businesses. And there’s one big advantage of optimising the effectiveness of Google for acquiring new clients....
by Dan Williams | Jan 29, 2022 | Blogs, Business, For Fitness Professionals
Almost unanimously, the biggest problem faced by Fitness Professionals is getting new clients or members. But it really shouldn’t be. It’s no secret that the most important element of marketing for a Fitness Business isn’t what many people would consider...
by Dan Williams | Aug 25, 2021 | Blogs, For Fitness Professionals
There are several elements of a website that are absolutely imperative for a Fitness Business. And by the same token, there are some things that shouldn’t be included. Done well, a Fitness Business Website will act as a central hub for digital marketing, a place to...
by Dan Williams | Jul 31, 2021 | Chronic Conditions, COVID-19, CrossFit, Exercise, For Fitness Professionals, Health, Improving Athletic Performance
You might think that there are some hidden physical benefits to exercising in a mask. Anything that uncomfortable must be good for you right!? We’ve all experienced the anxiety-inducing claustrophobia that comes from not quite being able to fill your lungs with the...
