by Dan Williams | Nov 19, 2023 | Blogs, Business, For Fitness Professionals
There are few marketing strategies as powerful for a Personal Trainer, Gym, or Fitness Professional as social proof. Social proof is quite simply about sharing the experience and successes of your current and previous clients. When potential new Personal Training...
by Dan Williams | Nov 10, 2023 | Blogs, Business, For Fitness Professionals
We’ve got a very big problem with online fitness programming. What looked like the dream side hustle for personal trainers hasn’t lived up to the hype. It promised the world. The dream was clear. A lifestyle business where cashed-up PTs can spend the morning sitting...
by Dan Williams | Oct 18, 2023 | Blogs, Business, For Fitness Professionals
Is it time to start thinking about gym expansion? Dreaming about opening your second premises? There’s a question you need to ask yourself first. And the answer to this question can determine whether your expanded business will float or sink. Is your gym successful...
by Dan Williams | Oct 6, 2023 | Blogs, Business, For Fitness Professionals
For many fitness professionals starting a new business or venture, there’s a misconception that once they establish their business, success will either come rushing in or not at all. They set the stage, introduce their offerings, and then await the influx of...
by Dan Williams | Sep 16, 2023 | Blogs, Business, For Fitness Professionals
Of all the fitness businesses I work with, there is a single strategy that disproportionately increases client retention. This one trick, which takes less than 10 minutes a week, has done more to retain clients and members than any other method of client retention....
by Dan Williams | Sep 9, 2023 | Blogs, Business, For Fitness Professionals
So, you’re in your 20s and you want to make a career out of being a Personal Trainer? I mean, a REAL career. Not just something that will cover the cost of your three early morning oat milk macchiatos and smashed avocado on toast, but something that can buy you a...
by Dan Williams | Aug 30, 2023 | Blogs, Business, For Fitness Professionals
Starting a career in personal training is both exciting and a little scary. You have the skills and the certification, but you still need clients. The good news? Your first five clients are closer than you think. They’re people you already know, like friends and...
by Dan Williams | Aug 26, 2023 | Blogs, Business, For Fitness Professionals
In an attempt to make my daily Instagram ‘doom scrolling’ more productive, I recently did a review of the content being shared by Perth Fitness Businesses. I wanted to look at the first 500 posts in my Instagram feed that were made by Perth Fitness Businesses. Would...
by Dan Williams | Jul 29, 2023 | Blogs, Business, For Fitness Professionals
In an era marked by ever-evolving wellness trends, gym owners around the globe are quick to embrace the latest craze to stay ahead of the curve and maximise profitability. The current wave sweeping the industry? Saunas. Basking in the warmth of this vogue trend, gym...
by Dan Williams | Jul 12, 2023 | Blogs, Business, For Fitness Professionals
Are your PT client or gym member numbers static? Do you feel like you’ve hit a membership plateau? Four new people start each month and four people leave? Do you often see a new client coming in, and at the same time, wave goodbye to an older one? You probably think,...
