by Dan Williams | Sep 22, 2022 | Blogs, Business, For Fitness Professionals
Contrary to popular belief, you don’t always need to fix the things you suck at in business. Establishing the USP (unique selling proposition) of your business is not just about identifying the thing you’re best at, but identifying the things you WANT to be bad at. If...
by Dan Williams | Sep 17, 2022 | Blogs, Exercise, Health, Individuals with a disability, Kids, Musculo-skeletal Rehabilitation, NDIS
Providing Exercise Physiology services for teenagers on the NDIS, there is one key focus that pay dividends again and again. Neutral spine. But what is ‘neutral spine’? What does it mean, and why is it so important for teens on the NDIS? ‘Neutral spine’ is basically...
by Dan Williams | Sep 10, 2022 | Blogs, Business, For Fitness Professionals
A career needs to solve the problems of the person who has that career. A young, newly graduated Personal Trainer doesn’t have a lot of financial responsibilities. Generally, they don’t have kids, they don’t have mortgages, they don’t have bills. They don’t have a lot...
by Dan Williams | Sep 3, 2022 | Biomechanics, Blogs, Chronic Conditions, Health, Musculo-skeletal Rehabilitation
Do you spend a lot time staring at a computer screen? Folded into an office chair? Or maybe you spend all day driving a car. Or rocking a baby. Or staring at your phone. Have you ever thought about what the perfect posture is for each of these tasks? You probably...
by Dan Williams | Aug 27, 2022 | Blogs, Exercise, Exercise Philosophies, For Fitness Professionals, Health, Improving Athletic Performance, Programming
High complexity exercises get a bad wrap. There seems to be a general consensus amongst health and fitness professionals that if you have the option of a simple exercise or a complex exercise (and they get the same result), you should always go simple. And, at face...
by Dan Williams | Aug 20, 2022 | Blogs, Health, Musculo-skeletal Rehabilitation, Nutrition, Psychology, Weight Loss
Money may not buy happiness, but, spent in the right way, can certainly move you towards better health. The global trend towards income as the deciding indicator of success is worrying. The pursuit of income often comes at the expense of all else. At the expense of...
by Dan Williams | Aug 16, 2022 | Blogs, Business, For Fitness Professionals
Thinking about selling your fitness business? Here are our top tips to make sure you’re making the right choice (tips one and two), and to maximise the value of the sale (tips three to nine). Are you sure?You should never make a life changing decision when...
by Dan Williams | Jul 30, 2022 | Blogs, Business, For Fitness Professionals
Fitness entrepreneurs have no shortage of ideas. It’s a superpower… But also a curse. Ideas are the spark that a business needs to come to life. But they’re also a compelling distraction that can pull you away from your focus. You’ll never stop having ideas in your...
by Dan Williams | Jul 23, 2022 | Blogs, Chronic Conditions, Exercise, Exercise Philosophies, Health, Individuals with a disability, Musculo-skeletal Rehabilitation, NDIS, Programming
While we realise there is a huge range of abilities for NDIS participants, we’ve created a ‘top seven’ list for exercise we think they should build towards. Of course, there needs to be a huge degree of individualisation and variation to suit the unique needs of the...
by Dan Williams | Jul 16, 2022 | Blogs, Business, For Fitness Professionals
There’s a big mistake a lot of Fitness Professionals are making when trying to attract new clients to their business. And it’s easy to fix. The problem is, they’re standing on the wrong rung of the ‘ladder’. ‘Laddering’ is a marketing concept that enables you to...
